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Neiman's CUSP Campaign Embraces Women Who Make Noise

Image via CUSP/Facebook
Image via CUSP/Facebook

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CUSP by Neiman Marcus, the contemporary store-within-a-store concept, is featuring a new campaign that puts women at the forefront.

The Dallas-based company is celebrating "women who are rocking the fashion, music, food and tech scenes," by featuring them prominently—alongside models, of course—in its latest campaign. Among the trendsetters are Julie Greenwald (chairman/COO, Atlantic Records) and Stephanie Horbaczewski (president/CEO, StyleHaul).

Giving these ladies props also affords the brand an opportunity to promote its upcoming Cusp Event (this Thursday through Sunday), when customers can score a rose-gold cuff with a $300 regular-priced contemporary purchase.
· CUSP by Neiman Marcus [Official Site]