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Neimans To Announce Today it's Merging Store, Online Operations

Image via Getty
Image via Getty

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Long separate (but equal?), the online and store operations at Neiman Marcus will be merged, officials with the company are expected to announce today, according to WWD.

Karen Katz, president and CEO of the Neiman Marcus Group calls it "a very complex change," for several reasons.

"It starts with the physical locations—Neiman Marcus online and Neiman Marcus store merchandising organizations are in two separate locations. We have to bring them together" to one downtown Dallas facility, she said.

The "merger" is effective April 14, and the blended organization will be run by Jim Gold, who has been named president and chief merchandising officer of the Neiman Marcus brand. Gold has been with Neiman's since 1991, serving most recently as president of specialty retail for Neiman Marcus Group Ltd. LLC.

"We are one brand to our customers. Our customers do not differentiate between channels, and now neither will we," says Katz.
· Neiman Marcus Unveils Top Management Roles [WWD]
· Neiman Marcus [Official Site]