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Nordstrom will announce today that it is buying Trunk Club, the five-year-old Chicago-based menswear up-and-comer that has three showrooms across the country, including one in Dallas. According to the NY Times, the deal will help to shore up Nordstrom's men's unit, and capitalize on the increasing focus on menswear.
Nordstrom is not averse to Internet wunderkinds. Two years ago, the Seattle-based retailer invested in Bonobos, and in 2011, the department store bought HauteLook, a flash sale shopping site.
Patrons at Trunk Club, which sells approximately 100 brands online with the help of customer-service stylists a phone call away, will now have access to the tailors available at many Nordstrom stores.
· Nordstrom Buying a Website for Men's Wear [NY Times]
· Trunk Club [Official Site]